Advantages to Social Media Marketing
More Inbound Traffic
Improved Search Engine Rankings
Higher Conversion Rates
Better Customer Satisfaction
Improved Brand Loyalty
Cost – Effective
Gain Marketplace Insights
Still think Social Media Doesn’t Drive Sales? Think Again.
Why Build a Social Community?
According to a 2015 study by Gartner 22%-37% of referrals of purchasing decisions are being made directly through social channels rather than search engine inquiries. Establishing a solid social media presence is seen by many as the bedrock for future referrals and sales.
How to Build a Social Community?
Create Engagement: We post content that excites your community through our custom “Hot Content Engine”
Be Responsive: ES Group can handle customer questions and/or interactions on your behalf or send them directly to your inbox.
Develop Strategic Relationships: Your social team at ES Group knows how to find the people that will raise their hands and join your community.
What Can You Expect from an ES Group Social Engagement?
- Build and Grow Your Community
- Build, Connect and Optimize Your Social Media Platforms
- We connect you to social sites, Facebook, Twitter, Instagram, Google+, LinkedIn, Pinterest, Tumblr, blogger, etc.
- Social Media Assistant
- Publish content >5x/week
- Manage social engagements
- Manage review responses >100%
- Socialize promotions >1x/mo.
- Content Management
- Hot or Trending Content inclusion (unless otherwise provided)
- Including custom blends of channel content
- Daily posting of fresh (client or hot content)
- Social conversation monitoring & Social conversation responses
- Blog socialization
- Ability to post and find trending hot topics based on demographic and other targeting details
- Review Site Management
- Facebook Reviews
- Google+ Reviews